May of 2008 was a big month for Starbucks; it was also a big month for those of us who like to drop off four bucks at the local Starbucks each morning on the way to work. That’s when Starbucks introduced their loyalty rewards program. Shortly thereafter, we introduced a “Buy 10 Buns, Get One Free” punch card at Big Buns.
Looking back, our decision was pretty simple, “if Starbucks does it, shouldn’t we?” This past fall we did away with our punch cards, and began to explore different rewards programs hoping that we could find one that is a better fit for truly awesome fans.
With the help of some awesome new technology, we think we found it!
Three days ago we enrolled Big Buns in a new loyalty rewards program offered by a new technology startup called Womply. In a nutshell, consumers link their credit card(s) to their Womply account. The business creates a loyalty plan that rewards customers for visiting their business three times in a given month and meeting a minimum purchase per visit. For example, if you visit Big Buns three times in one month and spend $10 each visit, you will receive $6 off your third visit. Womply will automatically credit your linked credit card when you make the third purchase.
Womply has a lot of other great features that we like and think you will too, such as; the ability to offer loyalty members exclusive deals and even send a special something to a guest on his or her birthday.
You can sign up for Womply here (https://womply.com), and be sure to “Follow Us” (@eatbigbuns) on Twitter or “Like Us” on Facebook so you know when Big Buns is up and running.
If you are business owner or have a friend who owns a business you can learn more about the business side of Womply, here (http://restrepreneur.com/why-rewards-rule/).
Looking back, our decision was pretty simple, “if Starbucks does it, shouldn’t we?” This past fall we did away with our punch cards, and began to explore different rewards programs hoping that we could find one that is a better fit for truly awesome fans.
With the help of some awesome new technology, we think we found it!
Three days ago we enrolled Big Buns in a new loyalty rewards program offered by a new technology startup called Womply. In a nutshell, consumers link their credit card(s) to their Womply account. The business creates a loyalty plan that rewards customers for visiting their business three times in a given month and meeting a minimum purchase per visit. For example, if you visit Big Buns three times in one month and spend $10 each visit, you will receive $6 off your third visit. Womply will automatically credit your linked credit card when you make the third purchase.
Womply has a lot of other great features that we like and think you will too, such as; the ability to offer loyalty members exclusive deals and even send a special something to a guest on his or her birthday.
You can sign up for Womply here (https://womply.com), and be sure to “Follow Us” (@eatbigbuns) on Twitter or “Like Us” on Facebook so you know when Big Buns is up and running.
If you are business owner or have a friend who owns a business you can learn more about the business side of Womply, here (http://restrepreneur.com/why-rewards-rule/).
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